Sparkbay provides continuous feedback and segmented reporting so managers and HR can detect disengagement early and take targeted action. The platform surfaces real-time engagement signals and clear diagnostics to help prioritize what matters most.

It combines predictive analytics with personalized, easy-to-implement coaching suggestions for people leaders, plus pulse surveys, anonymous feedback, and action-planning tools to improve retention and performance. Managers get practical steps tied to the data so conversations and improvements are focused and measurable.

The service integrates with HRIS and other systems to keep employee data synchronized, supports privacy and GDPR controls, and is used by organizations worldwide — with case studies from clients such as NARS, Premier Tech, and flatexDEGIRO demonstrating reduced turnover and stronger employer branding.