Under the hood Cello uses server-side attribution (Stripe metadata + webhooks) to ensure deterministic tracking across browsers and devices, avoiding cookie-based failures. It offers SDKs for web, iOS, and Android, automated in-app notifications and lifecycle emails, and built-in payout redemption options like PayPal and Venmo (US).
Pricing is success-aligned: free up to the first $5,000 in Referral ARR and then pay-as-you-grow tiers tied to verified referral revenue. The platform is positioned for both B2B and B2C use cases and reports strong performance gains in customer case studies, including substantial lift in paid conversions.
You can learn more about pricing for Cello at its pricing page.
Cello can be categorized under Referral Marketing Toolss, which is commonly listed under Viral Marketing tools.
Not all similar tools offer the same features. Most include a free plan or trial, so you should be able to give them a try. You can browse some of the alternatives to Cello listed in the directory.
Some tools might also offer discounts or offers, especially for newer members. Most of these offers traditionally come as part of affiliate programs or promotions, but often you can reach out to companies and check whether they can give you special pricing.
Similar Tools
Compare Cello With Other Similar Tools
| Logo | Name | Overview | |
|---|---|---|---|
| Endorsely | A SaaS-focused referral platform that lets teams launch, track, and automate partner recruitment and payouts quickly, with a free tier until $1,000/mo... Pricing: Free | |
| KickoffLabs | KickoffLabs makes word of mouth marketing easy with powerful referral programs and viral giveaways that can be set up in minutes. Pricing: Free | |
| LeadDyno | An easy-to-use affiliate and referral platform that helps businesses track partners, automate payouts, and grow referral revenue without usage-based f... Pricing: Paid; Paid from $49/mo | |
| PromoteKit | Affiliate program software built specifically for Stripe users, offering referral tracking, promo code automation, and payout integrations. Pricing: Custom |
Build and grow your business!
Get the tools, resources, and strategies used by the best companies and startups from all over the web.
The Postmake directory contains thousands of tools and tons of curated resources!
Join the founders and makers getting the weekly case studies and resources.