Chameleon Logo
Chameleon
A product adoption platform that builds in-app experiences — tours, tooltips, surveys and help widgets — to improve user activation, retention and self-serve support.

Chameleon provides a visual builder and a library of UX patterns (product tours, banners, tooltips, checklists, resource centers and embeddable help widgets) to create on-brand, contextual in-product experiences with minimal code.

The platform emphasizes advanced styling, templates and real-time editing, plus features like A/B testing, automations, AI-driven agents and a HelpBar search widget. It also highlights technical compatibility — seamless support for SPAs and Shadow DOMs — and a wide set of integrations for analytics and CRM tools.

Common use cases include onboarding and activation flows, feature adoption nudges, reducing support tickets via self-serve guidance, and capturing in-app feedback. Teams can trial a sandbox or book a demo to evaluate how it fits their stack.

You can learn more about pricing for Chameleon at its pricing page.

Chameleon can be categorized under All In One Marketing Platformss, which is commonly listed under Marketing tools.

Not all similar tools offer the same features. Most include a free plan or trial, so you should be able to give them a try. You can browse some of the alternatives to Chameleon listed in the directory.

Some tools might also offer discounts or offers, especially for newer members. Most of these offers traditionally come as part of affiliate programs or promotions, but often you can reach out to companies and check whether they can give you special pricing.

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